Privacy Policy

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Whenever you use a website, personal data is collected. This Privacy Policy (“Privacy Policy”) sets forth the policies and procedures of Certified Angus Beef LLC (“we”, “us” or “our”), with respect to information, including personally identifiable data and other information (collectively, “Personal Data”) collected from users of websites owned and operated by us (collectively, our “Site”). By using our Site, you consent to the collection and use of your Personal Data in accordance with this Privacy Policy. Your access to and use of our Site is also subject to our Terms of Use. Please note, you may use our Site without providing your Personal Data; however, if you choose not to provide certain information, you may be unable to use certain functions of our Site.

Personal Data We Collect

We collect Personal Data from you when you voluntarily provide such information, such as when you register an account, contact us with inquiries, buy a product, enter a contest or fill out a survey. Personal Data may include your name, mailing address, phone number, email address or a security question and answer. Additionally, if you are ordering from our Site, your credit card information may be collected in order to complete the transaction but will not be stored or used thereafter by us.

When you interact with us through our Site, we also have the capability to receive and store certain Personal Data by using tracking tools, like browser cookies. Cookies are files with a small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a website and transferred to your device. For example, our Site may set a cookie on your browser, which allows you to access our Site without having to re-enter a password more than once per visit. This information cannot be used presently to specifically identify you, except if you sign in under our Licensee Services section of our Site. Please note that your browser may give you the ability to modify cookies or turn them off entirely.

We do use cookies technologies on our Site via Google Analytics Services; however, no specific personal information or personally identifying data is collected or stored, but we may receive information related to you, such as your general location, age and gender in an effort to better understand our user demographics. Google Analytics also gathers data about your activity on our Site, including how long you stay on our Site, what pages you visit, what browser you use, and more technical data. This tracking data helps us better understand the needs and desires of our Site visitors and to provide better content for our Site. On occasion, we will generate aggregate data about the visitors to our Site. Google may decide to use the collected data to contextualize and personalize the ads of its own advertising network. We stay firmly within the bounds of the Google Analytics Terms of Service. If you prefer to avoid this tracking, you can opt out of Google’s advertising tracking cookie or use a browser plugin to opt out of all Google Analytics tracking software.

We also use Facebook Analytics to measure and generate ads on our behalf about products and services tailored to your interests. Upon visiting our Site, we would provide Facebook with a unique cookie containing information about your interaction with us on our Site and Facebook would use this data to generate specific ads for us when you sign in to your Facebook account. Data collected in this way is anonymous to us, which means we cannot see the personal data of individual users; however, this data is saved and processed by Facebook. Facebook can connect this data with your Facebook account and use it for its own advertising purposes, in accordance with Facebook’s Data Policy which can be found at Please click here if you would like to withdraw your consent.

Use of Your Personal Data

We use the Personal Data you provide in a manner that is consistent with this Privacy Policy. Our primary goal in collecting, using and sharing your Personal Data is:

  1. (a) to respond to your questions or comments, or communicate with you with respect to an order you placed;
  2. (b) to improve our Site features, content and usability;
  3. (c) to improve our web security; and
  4. (d) to provide you with ads about our products and/or offers.

We may also use your Personal Data to email you with updates and promotions. If, at any time, you wish to discontinue receiving future emails, you may do so by following the opt-out link within the body of the email. You may also contact us directly at any time and ask to have your name withdrawn from our mailing list.

If we intend to use any Personal Data in a manner that is inconsistent with the purposes stated in this Privacy Policy, you will be informed of the anticipated use prior to the collection of the Personal Data.

Disclosure of Your Personal Data

We are committed to your privacy and will never sell your Personal Data. There are, however, instances where we may share your Personal Data with certain third parties without providing notice to you. Specifically, we may choose to share your Personal Data with:

  1. (a) our parent company, the American Angus Association®, and fellow subsidiaries;
  2. (b) third parties that perform services on our behalf including our business, marketing and licensed partners;
  3. (c) a governmental agency or investigatory body as required by law; and
  4. (d) a successor business in the instance that we sell all or part of our business.

In the case where Personal Data is shared to a third party, we will provide them with only the minimum amount of Personal Data necessary to complete the requested service.

Privacy of Children

We do not knowingly collect Personal Data from children under the age of 13 without permission from a parent or guardian, and no part of our Site is structured to attract anyone under 13. If you are under the age of 13, please do not submit any Personal Data though our Site. If you are a parent or legal guardian and think your child under 13 has given us Personal Data, please contact us immediately so that we can delete their information from our database.

Third-Party Websites

This Privacy Policy applies only to our Site. While you may encounter links on our Site to other websites not owned and operated by us, please be aware that those websites are not covered by our Privacy Policy, and we are not responsible for the content or privacy practices of those websites. We suggest contacting those websites directly for information on their individual privacy policies.

Security Risk

The internet is not 100% secure. Despite the fact that we use industry standard safeguards to protect your Personal Data, we cannot promise that your use of our Site will be completely safe and secure. We encourage you to use caution when using the internet and to take steps to reduce your risk level, including changing your passwords periodically, using a secure web browser and maintaining the confidentiality of your account login information. If we become aware that any of your Personal Data has been compromised and the information poses a high risk to you, we will inform you directly.

Transfer of Personal Data

Our Site is maintained on servers located within the United States. If you live outside of the United States, you understand and agree that we may transfer your Personal Data to our servers in the United States.

Modifications to Our Privacy Policy

From time to time we may choose to update this Privacy Policy. We reserve the right to modify this Privacy Policy at any time, without prior notice. Please check our Privacy Policy periodically for changes. Your continued use of our Site after changes have been implemented shall constitute your acceptance to the terms of the revised Privacy Policy.


Please contact us with questions or comments related to this Privacy Policy, to request a list of your stored Personal Data, to correct any information contained within your Personal Data or to request that your Personal Data be deleted from our database. Be advised, we are not obliged to comply with your request to have your Personal Data deleted in certain instances, for example, if we need to maintain your Personal Data to comply with a legal obligation or to establish a legal claim, or if we require the information for processing of historical or statistical data.

Please direct all inquiries to the following:

Certified Angus Beef LLC
Customer Service Department
206 Riffel Road
Wooster, Ohio 44691