As the brands consumer culinary lead, Chef Michael serves as the Assistant Director, Consumer Culinary Initiatives at Certified Angus Beef. He turns recipes into watch and cook content on YouTube and brings tips to TV news kitchens across the U.S. Chef is a classically trained chef who also leads all things barbecue for the brand, yes, he speaks in brisket. Chef is a certified barbecue judge at the Jack Daniel’s World Championship since 2016 and an Operation BBQ Relief trainer who shares the craft with enthusiasts and volunteers. A home-cook champion, he creates approachable recipes and step by step tutorials to help families become “dinnertime heroes” with great beef.