President John Stika sets the stage for our time together, providing insight to the state of the brand and opportunities to grow your business.
All times in Eastern Time (EDT)
Open House Beginning at 12 p.m. (EDT)
Connect with our staff and submit questions for leadership to answer in sessions
Discover timesaving meal solutions in the Value-added Products Taste Drive and shop the Brand Store
Network with peers in the lounge and browse award-winners
Locate agenda highlights, speaker presentations, videos, MeatSpeak Podcasts and new resources
1:00 PM
Welcome and State of the Brand
1:30 PM
Market Update with Randy Blach
In tough times, people you trust have sage advice. Randy Blach, CattleFax, returns to share the data and market know-how that help you weather storms and identify opportunities to prosper.
2:15 PM
Live from Wooster
2:30 PM
VAP Chef Challenge and Break
Leading into the break, chefs Tony Biggs, Michael Ollier, Peter Rosenberg, Gavin Pinto, Ashley Breneman and Brad Parker compete in our kitchens with value-added products. Audience votes for favorites!
3:00 PM
Chart Your Course
Panelists from across our community join Steve Ringle to discuss how the global pandemic has affected each business segment and will shape go-to market strategies in the future.
3:45 PM
Beef Supply Town Hall
Randy Blach and Clint Walenciak will answer your beef supply questions. Submit your questions before and during the session.
4:25 PM
Thanks from the Heartland
Generations of ranching families raise their best for you to deliver your best. John Grimes, Ohio Angus breeder and chairman of our board, shares perspective and gratitude for your quality focus.
4:30 PM
Session Concludes
11:00 AM
Connecting with Consumers
Consumer behavior is evolving. Tracey Erickson discusses consumer trends and shares opportunities to deliver fresh, relevant content to connect with your shoppers.
11:30 AM
Sustainable Beef
Can cattle make the environment better? Journey with Nicole Erceg through ranch country where doing the right thing in cattle care and land stewardship leads to more than just great beef.
12:00 PM
Meet Our Cattlemen Award Winners and Break
Leading into the break, tune in to view the stories of this year’s Cattlemen Award Winners.
Then, join us for these afternoon sessions!
1:00 – 2:35 p.m. Retail Breakout
1:00 – 2:00 p.m. Licensed Restaurant Breakout
3:00 – 4:10 p.m. Foodservice Distributor Breakout
Retail
1:00 PM
10 for 10
The Certified Angus Beef ® leadership team answer the top 10 questions you and your peers submitted.
1:15 PM
Welcome
David O’Diam highlights the year in retail sales, peak performances and opportunities to continue elevating your success.
1:25 PM
The Case for Branding Success
Amanda Barstow and Christy Johnson take you on a journey to leverage the power of brand at the meat case and throughout your customer’s shopping experience.
1:40 PM
Schooled in Customer Care
Deanna Walenciak walks you through Certified Angus Beef ® brand University, an easy, interactive training to build your team’s confidence in beef, increase sales and ensure greater customer satisfaction.
1:50 PM
A Perfect Customer Solution
Margaret Coleman shares how the Roast Perfect app helps set your team up as the beef experts, and gives you a unique marketing tool to drive sales and customer loyalty.
1:55 PM
Raise the Stakes
With Steakholder Rewards™, Christy Johnson shares how you can strengthen connections with your customers, build trust in the meat department and advance promotions to grow sales.
2:05 PM
Fresh Product Solutions
Steve Ringle shares product solutions and ways to leverage the value of the brand across the entire meat case.
2:20 PM
Thrive in 5
In 5 minutes, we’ll share the top 5 tools to reach shoppers and lead them to your meat case.
2:25 PM
Award Presentations and Closing
2:35 PM
Session Concludes
Licensed Restaurants
1:00 PM
Welcome
Sara Scott sets you on course to put our team and resources to work for you.
1:10 PM
10 in 10
Kelly Murray shows you how to build momentum with 10 ideas that make marketing, training and menu solutions easy, and allow you to focus on the core of your business.
1:20 PM
LIVE from The Culinary Center
Chef Tony Biggs and Meat Scientist Diana Clark showcase profitable beef cuts and menu ideas, helping you save time and labor in the kitchen.
1:45 PM
Thrive in 5
Call on our culinary, meat and marketing experts now and in the year ahead.
1:50 PM
Group Chats
We’ll break into smaller groups to discuss breaking the mold with creative ideas to engage customers, grab their attention with social media, generate additional revenue streams and amplify off-premise dining.
Foodservice
3:00 PM
10 in 10
The Certified Angus Beef ® leadership team answers the top 10 questions you and your peers submitted.
3:15 PM
Fresh Perspective
3:25 PM
Regain Your Momentum
Sara Scott details strategies designed for you to outpace recovery, harness the power of center-of-the-plate and land new business with unmatched expertise and a focus on quality.
3:35 PM
Best-in-Class Trainings
Deanna Walenciak and Wes Zimmerman introduce dynamic virtual trainings that energize your team and sharpen their skills.
3:43 PM
Timesaving Kitchen Solutions
When time is short and staff is limited, Ron Warner can help you guide restaurateurs to achieve greater value and cost control with our profitable, premium, ready-to-cook beef items.
3:50 PM
Thrive in 5
In 5 minutes, Cathy McVay presents the top 5 tools to rebuild and invigorate your team.
3:55 PM
Retain and Recapture Accounts
Amanda Barstow shares strategies designed to support your efforts to build momentum, strengthen customer relationships and capitalize on the benefits of branding quality-minded accounts.
4:00 PM
Closing Session
Closing thoughts as we look ahead through 2020 and beyond.
4:10 PM